Using examples from Pixar, explain the concept of human capital as a source of competitive advantage. The book name is Organizational Behavior Fifth Edition by Michael A. Hitt.
Describe the two intangible resources (i.e. nonphysical economic assets, see page 15 of your textbook) that you believe contribute most to Pixar’s success.
Pixar receives around 45,000 applications for every job opening. Clearly, new hires are not selected based on their technical skills alone. Based on your observations, what other factors do managers at Pixar consider when hiring new employees?
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