MBA 5652, Research Methods1Course Learning Outcomes for Unit III
Upon completion of this unit, students should be able to:3.Compare and contrast the differences between qualitative and quantitative research methodologies
.3.1Explain why a quantitative study is superior to a qualitative study for the Sun Coast Consulting project
4.1Develop the research design for the Sun Coast Consulting project.
4.2Evaluate appropriate research methods to answer business problems.