Instructions

Dawlance has recently developed a washing machine with HEALTH-Zone technology, commonly known as H-Zone. This is one touch operation ease of use, customized washing option, child lock safety with competitive advantage of cleaning with ozone power without using much quantity of detergent and water. Develop a brief advertising plan of “Washing Machine” with H-Zone technology for its better positioning in its major target segments. (Marks 06) Question 2:

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