1. What’s the difference between a direct and an indirect marketing channel? Could you give a real example of each?
2. What is an issue that can cause out-of-date information to be exchanged in the EDI?
3. In your experience with online shopping, can you think of an example of a company that has some issues managing their actual inventory against their website offerings?
4. What are the benefits and downfalls of adopting a JIT inventory system?
6. Are organizations that provide services to consumers retailers?
7. What challenges do retailers face when marketing their products through multiple channels?
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