Instructions

Order Processing Sales Automation CRM Portals Marketing Automation CRM API & Web Services Customer Support Knowledge Management Employee Support Defect Tracking Source: CRM PREACT – CRM For Sales Team Refer the diagram above about the CRM for Sales Team. Answer the questions below towards the marketing of a new product in local market in the scenario of advance IT apps and website perspective. (a) Explain the connections or the linkages of “Sales Automation”, “Marketing Automation” and “Customer Support”. (30 marks) (6) Describe the importance of “CRM Portals” communication with other departments towards achieving competitive business performance (20 marks) [Total: 100 Marks

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