- Describe three factors that encourage or foster conspicuous consumption .
- Describe two reasons why companies produce sponsored educational materials.
- Describe two ways in which sponsored educational materials might be considered bad for society.
- If sponsored educational materials are subject to criticism, why is it that schools still allow them? Provide two reasons.
- Describe the concept of triple bottom line. What is it?
- Do you think companies should focus on triple bottom line? Why or why not?
- Imagine you are several years into your career and your are working in high level marketing job. Your newest employee says to you:” I want to do everything I can to ensure the work I do at this company is socially responsible. Can you give me some tips on how to ensure our work is socially responsible?” Please give your junior colleague THREE tips.
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